Roobarb & Custard Present: When Roobarb Made A Dog's Dinner

Two Near The Bone Ltd. teams up with wacky British animation favourite Roobarb, to create nutritious, high-protein, grain-free dog food.

The beloved green cartoon dog, known to millions of TV viewers for his implausible inventions and crazy capers, is being used for the first time on branded pet food. The UK pet food market is worth and estimated £3billion a year and growing as discerning pet owners look to feed their dogs with more healthy, nutritious, balanced diets.

Two Near The Bone have been working with industry experts to formulate a hypoallergenic dried dog food, supplied in recyclable-ready bags that are also waterproof, so you don’t have to fret if it’s raining cats and dogs when it’s delivered. The Initial menu consists of three delicious flavours, delivered direct to your door..

The recipes are produced using the finest ingredients, prepared and steamed to lock-in flavour, protein and goodness. Initial sales via the company’s website will be available for a limited period with a 10% launch discount.


Back in the Day. . .

Created by Grange Calveley and first brought to life by Richard Briers in the ground-breaking BBC series in 1974, Roobarb and his sarcastic pink feline friend Custard, have been charming audiences for decades, delivering mischief and mayhem to generations of families.

Most recently the duo has enjoyed an extended spell on the Channel 5 Milkshake platform and have been used on numerous brand licensing initiatives.