SmileDirectClub, the next generation oral care company with the first medtech platform for teeth straightening, today announces the launch of Lifetime Smile Guarantee, an offering that guarantees its customers support with a straighter smile for life. As a leader in oral care innovation, SmileDirectClub is committed to helping customers achieve a healthier smile, which in turn leads to improved overall health.

Customers who complete clear aligner therapy with SmileDirectClub and order two retainers per year by maintaining their SmileDirectClub retainer subscription will qualify for the Lifetime Smile Guarantee. The guarantee ensures customers can qualify for  one free set of aligners  on an annual basis, if determined necessary by the prescribing dentist or orthodontist, to achieve the desired results.

Dr. Jeffrey Sulitzer, Chief Clinical Officer at SmileDirectClub, comments: “Teeth naturally move throughout a person’s life, even after completing any teeth straightening service.  “Our Lifetime Smile Guarantee ensures our Club Members can keep their new smile for life and reap the additional benefits from a lifelong straighter smile, including the ability to improve oral health and potentially reduce chronic inflammation of the gums which helps avoid diseases like diabetes, coronary artery disease, and rheumatoid arthritis.”

The Lifetime Smile Guarantee was designed to deliver even more value to SmileDirectClub Club Members who use the company’s pioneering telehealth platform for teeth straightening by ensuring eligible customers, will have support for life and will never have to pay again to straighten their smile.

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David Cran, VP, UK, Ireland, & Iberia at SmileDirectClub, also comments: “Our Lifetime Smile Guarantee provides tremendous value to our customers. It ensures SmileDirectClub’s dentist-directed treatment is supported for life and that our customers continue to receive our unparalleled customer care well beyond their initial treatment. This innovative offering is unmatched in the industry, extends the lifetime customer relationship for SmileDirectClub, and highlights just one of the many ways becoming a member of the Club delivers the best possible experience.”

Since its launch, SmileDirectClub has helped more than 1.5 million people around the world get a smile they love.

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