Europes’ leading flexible foam solutions provider, The Vita Group, has won two prestigious ‘Innovation Awards’ for our new Orbis™ foam range and our VitaRest Origin™ pillow at the 2021 UTECH Europe conference.
The event, held in Maastricht, Netherlands, is the principal exhibition and conference for the polyurethane industry across Europe and is judged by leading industry professionals.
This award win is further testament to The Vita Group’s position as innovation and sustainability pioneers within the flexible foam industry.
Orbis™, a range of product born out of the Renuva™ partnership with Dow Chemical, was one of the innovations recognised at the event. It is a sustainable product made from fully-recycled polyols – a raw material derived from recycled foam mattress content – and manufactured at the Vita ICOA facility in France.
The second of the products honoured at the UTECH awards was The VitaRest Origin™ pillow, which is made from bio polyols to reduce the environmental impact of its composition. VitaRest Origin™ foam has been infused with naturally occurring and sustainably sourced castor oil. Its open-cell viscoelastic polyurethane foam responds to body heat and pressure points to maintain the right balance between comfort and support pioneered at Vita’s Baltic site.
The UTECH award win for The Vita Group is the latest in a run of recent award wins for the North West Company, repeatedly commended for its sustainability credentials and innovative solutions.
The Middleton-headquartered business has established itself as an international company throughout its 70-year history, founded in the UK, with additional sites across Manchester, Accrington, Bedford, Corby, Essex and Milton Keynes. However today’s business has 40 locations are across the European continent making us a leader in our chosen markets
Ian Robb, CEO at The Vita Group, said: “Well done to the Vita team of engineers and chemists, who have relentlessly pursued the possibility of producing foam from recycled materials. Vita is at the vanguard of sustainability, and it is important to us to stay there. Our ESG agenda is ambitious. We are aiming to have sustainably-sourced options in 50% of our product range by 2030 and achieve net-zero for the group by 2050.”
