Hillside Technology Limited, bet365s technology business has today announced the creation of its Platform Innovation Hub; a new technology department focused on innovation and process excellence.

Platform Innovation has been charged with two key directives; 1) to explore new technologies and identify whether they can make a meaningful, material, and lasting contribution to the platform; and 2) collaborate with technology teams to establish ways in which successful processes can be integrated across its departments.

To achieve its goals, Platform Innovation will provide insight, expert guidance, tools and benchmarks, it will connect people across the organisation, and most importantly, provide a space to experiment with new technologies and approaches.

Alan Reed, Head of Platform Innovation, who will lead the new department, said: “We’ve typically taken an internal approach to innovation. The strength of our product and the creativity of the people who engineer it, has ensured we’ve continued to lead the market. Looking forward, we want to take the next quantum leap and doing so will require looking outward and exploring the new technologies and processes that exist outside of our purview.”

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Platform Innovation will start with a team of specialists from a broad technology church that will ultimately empower innovation. The team will be recruited from both inside and outside of bet365.

“We’re looking for free thinkers who excel at solving real world problems. People who can approach technologies like the Metaverse, Bitcoin and ChatGPT without bias, pull them apart, and return with ideas on how they can disrupt our business. In addition to our internal and external recruitment, we will run a residency programme to immerse our people in a culture of innovation and determine how it can be driven into their departments,” said Alan.

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