Joe Eaton joins The Audit Lab has head of paid search.

A specialist search agency has welcomed a new senior staff member, to transform the offering of the paid department

Joining The Audit Lab, based on Spa Road in Bolton, is Joe Eaton – veteran of paid marketing as the agency’s new head of paid search.

Joe heads back to agency side after the best part of a decade working for some major UK brands, including Boohoo, Pets at Home, Fanatics (NBA/NFL) and most recently, We Buy Any Car. He brings with him a range of experience across the entire spectrum of performance marketing channels, from paid social and affiliates, to display and CRM.

Speaking about his new role, Joe said: “I’m delighted to be taking the helm of the paid department, and excited to start managing the talented young team that is already in place. My main goals are to continue with existing client successes and future optimisations, alongside adding some brand new exciting brands to our roster so we can continue to expand our skills and department.”

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Co-founder and commercial director, Claire Crompton, said: “We’re so excited to continue the success of 2023 with the addition of some seniors to our team. Joe joins the existing pedigree that we already have in place, bringing with him some exciting ideas for where the paid department can go. We can’t wait to see what the future holds for us.”

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