Home Instead Portsmouth, a leading provider of in-home care for older adults, today affirmed its commitment to addressing the challenges outlined in Prof Sir Chris Whitty’s annual report on the UK’s ageing population.
Helen Brown, owner of Home Instead Portsmouth, welcomes the attention brought to these issues by such an esteemed medical professional. “The focus on quality care and enabling independence for our older population is at the heart of what we do,” Helen said. “Our tailored caregiving strategies are designed to support not just the health, but the whole life of our clients.”
The report by England’s chief medical officer warns of the impending healthcare crisis due to an ageing population, highlighting the need for immediate action to create supportive environments for the elderly, particularly in coastal and rural areas.
Home Instead Portsmouth has long been an advocate for creating elderly-friendly spaces and has put this into practice through their personalised care models. The organisation’s approach ensures older individuals in Portsmouth can lead fulfilling lives with as much autonomy as possible.
“Our mission aligns with the principles laid out by Prof Whitty. We are actively creating environments that cater to the needs and preferences of older adults,” Helen continued. “By promoting preventive healthcare measures and advocating for policies that support elderly-friendly spaces, we are taking real steps towards enabling our clients to live comfortably in their own homes.”
The report calls for a significant shift in focus towards the quality of life in older age, suggesting that improving living standards for the elderly requires a comprehensive approach – including better housing, transport, and a supportive built environment. Home Instead Portsmouth’s innovative care solutions reflect this call to action, ensuring that the elderly receive care that respects their choices and dignity.
As the country looks towards a future where a quarter of the population will be over 65, Home Instead Portsmouth remains committed to its vision of a world where all older people are treated with respect and have the opportunity to live well, supported by the right care and social measures.
