In a world where the only constant is change, Jennifer Bryan, a female entrepreneur, business owner, and Managing Director of Change and Leadership, is making waves with her revolutionary approach to change management. With her essential business book, Leading People in Change: A Practical Guide, Bryan emphasises the crucial role of people-centric strategies in navigating the complex landscape of change within organizations.

Jennifer Bryan’s journey through the dynamic world of change management is not just a professional trajectory; it’s a transformative narrative reshaping the way leaders approach organisational shifts. As the Managing Director of Change and Leadership, she stands at the forefront of a paradigm shift, advocating for a holistic, people-centric approach to navigating the tumultuous seas of change.

Bryan’s extensive expertise in leadership, coupled with her unique ABChange Model, has solidified her reputation as the ‘Change Master’ in the finance and business sector. Having collaboratively worked with nearly 40 different organizations across various industries, she has become a trusted authority on increasing employee engagement through holistic change frameworks. Her indispensable guide, Leading People in Change: A Practical Guide, emerges as a beacon for leaders and professionals alike, offering a roadmap to successfully lead teams through periods of change.

The book is more than a compilation of theories and strategies; it’s a distilled reservoir of Bryan’s insights, packaged into thought-provoking and accessible resources. It’s clear and accessible chapters, complemented by key case studies, make it an invaluable tool for leaders at all levels – from line managers to directors of large corporations. It goes beyond the theoretical jargon, providing a hands-on approach to understanding the intricacies of change management.

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At the heart of Bryan’s methodology lies the ABChange Model, a tried-and-tested framework that takes centre stage in the book. This model not only offers a comprehensive understanding of change dynamics but also serves as a testament to Bryan’s unwavering commitment to placing people at the forefront of decision-making processes. In an era dominated by technological and economic shifts, her fresh perspective underscores the human element, making change management a more relatable and manageable endeavour.

Jennifer Bryan‘s insights, honed through years of hands-on experience and her pivotal role as Vice President of the Association of Change Management Professionals UK, promise to be a valuable addition to the ongoing discourse on effective change management. Beyond her professional accolades, Bryan’s upcoming book positions itself as a practical companion for leaders seeking to navigate the challenges of change.

Leading People in Change: A Practical Guide doesn’t just scratch the surface; it dives deep into understanding the intricacies of change management. From identifying and overcoming resistance to constructing effective people-centric change plans, Bryan provides actionable steps that resonate with leaders in various organizational hierarchies.

Leading People in Change: A Practical Guide is aimed at the ordinary line manager just as much as the director of a large company, this book is a short, simple account of practical steps to lead people through change successfully. Drawing on the author’s own tried and tested ABChange Model, Leading People in Change: A Practical Guide is both thought-provoking and practical, packed with quick and easy chapters and pertinent case studies that will help you to find the change strategy that is right for your business.

Leading People in Change: A Practical Guide is published by Legend (Hero) and available on Amazon.

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