Up & coming streetwear brand Terrasskläder, is going from strength to strength with its latest sports- inspired line selling out within hours.
Only launched in 2020, the York-based sustainable clothing brand started out with just one core product but has since branched out into headwear, hoodies, polo shirts, tote bags and now its latest, line of football-inspired shirts.
Founder Charlie Jennings has now established Terrasskläder, as the online streetwear to look out for, with a celebrity following helping to spread the word beyond the UK. Yorkshire-based band The Reytons, who scored a No 1 album earlier this year, are big fans and have worn the brand for official photoshoots which enabled Jennings to take the business to the next level.
He explained; “Getting support from bands like The Reytons is huge and it’s the kind of publicity you just can’t buy. Traffic to the website just went insane after they were seen in our T-shirts on their tour posters and it’s not really stopped since then.”
Jennings has also expanded his horizons with a football sponsorship deal to support new Hartlepool United defender Kieran Burton. Not content with just growing his business, Jennings also donates a percentage of Terrasskläder, sales to charity – this year’s charity partner is Bradley Lowry Foundation. Other charities that have benefitted include Martin’s House Hospice, St Leonard’s Hospice and Just One Tree.
Said Jennings: “ At Terrasskläder, our mission is to create timeless, sustainable streetwear that doesn’t need replacing and is available at an affordable price. Our pieces are made to last, using the best quality organic and sustainable materials we can source. We want to reduce waste and reduce fast-fashion and, at the moment, looking at our sales that seems to be something the public is embracing as well.”