Love eyewear? You’ll love these awards!
The organisers of 100% Optical, the UK’s largest optical event, have announced that the hugely popular Love Eyewear Awards are back for 2022 – a glittering evening of celebration and entertainment, hosted by fashion presenter Annaliese Dayes.
Dedicated to celebrating the sector, the Love Eyewear Awards launched in 2020 to champion and promote eyewear amongst independent and major designers, manufacturers, and retailers.
There will be 12 awards for 2022, including new categories such as International Eyewear Retailer of the Year. The 2020 winners included: Kid’s Frame of the Year: Mondottica – Zoobug Butterfly; Men’s Frame of the Year: Gotti – Perspective DC02 BOLD; Women’s Frame of the Year: Albert Imstein – Digeoin Warsaw Dreamer C5; and new Designer 2020: Adrian Muller.
Entries for all award categories will be reviewed and shortlisted by a prestigious jury of eyewear bloggers and stylists.
The shortlist will then be open to a public vote with winners announced at the LOVE EYEWEAR AWARDS event on the evening of Saturday 22nd January 2022.
The show will also celebrate Love Eyewear Week (17th to 23rd January 2022) a campaign that aims to help optical practices increase sales, as well as raising awareness and love of the world’s most important fashion accessory.
Nathan Garnett, 100% Optical show director, commented: “The response to the inaugural Love Eyewear Awards in 2020 was phenomenal, and the standard was so high that our panel of eyewear bloggers and stylists had an extremely difficult time judging the entries. We can’t wait to see what this year’s awards bring.”
Entries for the Love Eyewear Awards open on October 18th, with a deadline of November 5th; the shortlisted finalists will be announced on December 1st.
The largest optical event in the UK, 100% Optical, is back, bigger and better than ever when it returns for its eighth edition in January 2022, with a host of new features and an even stronger focus on sustainability.
Visitor registration for 100% Optical is now live; the three-day show at ExCeL London from 22nd to 24th January 2022, will be the first major optical event since the start of the global pandemic.