Manchester-based PR, content & comms agency Intelligent Conversation has strengthened its team with two new specialists to support growth in its key sectors: healthcare and global industry.

Experienced healthcare and crisis communications specialist Sarah Learoyd is the agency’s new Head of Healthcare, with a remit to lead and grow its portfolio of national and global healthcare accounts.

These include health tech market leaders EMIS Group plc and Ascom, and recent wins such as: e-scheduling software innovator Malinko; quality and compliance software provider Radar Healthcare; and mydentist, the UK’s largest provider of NHS and private dentistry.

Sarah was previously a Director at Yorkshire-based GLR Public Relations and brings 15 years’ experience of working with blue chip companies and household brands, including in healthcare and pharma.

Joining with Sarah is Senior Consultant Leah Wong – a B2B comms specialist with a degree in Physics. Leah has eight years’ experience in communications including agency experience, overseas projects and working as a scientific editor.

Her strong technical and scientific background add to the agency’s unique proposition for its global clients in industry and tech, including Belgian 3D printing pioneer Materialise, surveillance tech business Synectics plc, and office technology brand Brother International Europe.

Work where you want’ model

The new recruits join the agency as it consolidates its post-pandemic ‘work where you want’ working model. An extension of its long-established flexible working model, this sees employees free to work from home or from the agency’s new base in Bruntwood’s flagship city-centre office building Bloc.

Managing director Fritzi Wemheuer said: “Our location-independent model and a stunning ‘destination’ office enabled us to attract Sarah and Leah, two specialists with the rare sets of skills and experience we need to help our clients lead the big conversations in their sectors.

“Manchester remains the centre of gravity for the team and is a fantastic base for our work, in the right time zone for clients in the US, Europe and Far East and right at the heart of an exciting UK health tech cluster.”