Shifting the home moving experience from stress to celebration, Richardson Moving and Storage LTD and George Pickersgill LTD, supported by the marketing expertise of BEE Relevant Marketing Limited, proudly announce the launch of National Moving Day.
This annual awareness day will commence on Monday, 19 August 2024, intentionally set before the week identified as the peak time for movers. This pioneering initiative serves to honour, innovate, and considerably improve the moving process for households and businesses across the nation.
National Moving Day, based on the collective insights and concerted efforts of industry stakeholders – including removals, storage, estate agents, conveyancers and solicitors – focuses on raising awareness to refine the UK home buying process. This coordinated effort is primed to position the event’s participants at the forefront of positive transformation within the industry.
Ciaran Mullarkey, Director of Pickersgill, articulates the essence of the event, “Moving is a significant life event, marking a fresh start. National Moving Day encapsulates this sentiment, fostering a sense of togetherness among community members during these pivotal transitions.”
The awareness day promises to encourage an industry-wide movement that offers:
Free Marketing Materials: A portfolio of marketing assets will be available, including graphics, videos, and customisable templates, all designed to enhance visibility and client engagement.
Showcase Expertise: Companies are invited to share advice, tips, and direct support amidst the busiest moving period, demonstrating leadership and knowledge in the moving domain.
Networking Opportunities: The initiative fosters an environment ripe for collaboration, enabling businesses to form valuable connections that may lead to potential referrals and partnerships.
Increase in Business: Leveraging the amplified national exposure, participants have a unique opportunity to grow their clientele and drive business activities around this awareness day.
Brand Strengthening: Being part of National Moving Day signals to customers a dedication to facilitating smoother moves, distinguishing brands and upholding its promise of exceptional service.
Amplifying the efforts, Josh Burridge, Director of Richardson Removals, emphasised, “We seek to shape a new era in the moving industry where collective proficiency and shared resources lay the groundwork for a memorable and joyous moving experience.”
In the vanguard of the campaign, Bee Relevant Marketing pledges a comprehensive marketing drive. Becca Stenson, founder of Bee Relevant, expounds, “Alongside raising awareness, we’ll be empowering the whole supply chain with invaluable marketing tools and insights that propel growth and reinforce our shared mission of smoother moves.”
National Moving Day aligns itself with strategies for improvement and synergy. It’s not merely a day on the calendar but a paradigm shift that ushers in new beginnings. It’s a pledge from industry experts to unify their knowledge, capabilities, and communal ethos to transform the home moving experience for the better.
