New direction as Salisbury-based Abicare targets growth

Salisbury-headquartered Abicare aims to double in size over the next three to five years, creating a high performing and compassionate care organisation to service the needs of the South West.

Long established and highly regarded by the communities in which it operates, Abicare delivers bespoke visiting and live-in care packages to residents in their own homes and has provided more than five million care hours to thousands of care recipients from its offices in Salisbury and Pontypool since it was established 20 years ago.

With pressures on the NHS showing no signs of slowing and the demand for quality homecare continuing to rise, Abicare has restructured its operation to facilitate growth ensuring it is well placed to support national and regional health frameworks and take its innovative healthcare solutions to the wider marketplace.

Tasked with taking the company forward is an experienced team of three industry professionals with more than 50 years combined expertise in leading successful healthcare businesses.

Taking the lead is chairman Ian Talbot who will be supported by chief commercial officer Steve Carter and chief operating officer Matt Hibberd. Steve will head up a new clinical care division due to launch next year and Matt will lead Abicare’s personal care division.

Together they will work with the company’s existing team of 350 care professionals to drive expansion, create job opportunities – the company aims to recruit more than 100 new care personnel over the next 12 months – strengthen local authority relationships and explore relevant partnership opportunities.

Recruitment of carers is key objective, along with identifying new geographical areas for expansion; a third branch in South Wales is close to completion and target locations in Somerset, Bristol and Gloucester are under review.

Supporting its drive for growth, Abicare is already actively engaging with brokerage teams and commissioners on existing NHS frameworks and integrated care boards and is looking to support the private market with high quality care working in collaboration with local authorities for more complex and bespoke work.

Chairman at Abicare, Ian Talbot, commented: “Over the last 12 months, we have worked to reimagine the traditional homecare model to better meet the needs of society.

“Nearly 20 years ago, our founder recognised the transformative power of care to enhance lives and contribute more positively to local communities. While our ethos will always remain true to these values, we are in a unique position to use our key care capabilities to support care recipients, even those with more complex clinical needs, in their own homes and thereby alleviate some of pressures on the NHS and regional health services.

“The restructure enables us to facilitate the delivery of a comprehensive suite of complex care and reablement services in the home, expediating earlier discharges from hospital and potentially avoiding hospital admissions altogether, ensuring a meaningful impact not only on the lives of those we care for, but the communities in which they live.

“We are committed to transforming Abicare and making it the first choice for exceptional homecare in the South West.”

Registered with both the Care Quality Commission (CQC) in England and Care Inspectorate Wales (CIW), Abicare has the skills, expertise, diversity of provision and unique understanding to deliver high quality, bespoke and dependable homecare solutions for a wide range of healthcare issues.

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Victoria Maltby

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